a musician, songwriter, and performer based near Chicago

Something New 2:54
a song about the dangers of Digital Marketing
Be Here Now 04:06
a song co-written with Matt Stankiewicz
Standing in Line 04:38
Is it better to dump or be dumped?

So, I spent some time tonight catching up on some personal emails. Sorting through stuff that I recognized as non-emergency stuff but didn’t want to delete.

I was coming to the end of my inbox when I came across this message. What I saw definitely caught my attention.

My real estate agent works for @Properties, who are a big player here in Chicago. She did a great job but I often felt it was despite her company affiliation, not because of it. As a digital marketer, it seemed their online presence was way behind the times technology-wise.

Anyway, they clearly have some kind of automated email nurturing campaign going on and, in the case of last weekend’s fathers day, it produced this gem of an email.

My "Happy Father's Day" email from At Properties.
My “Happy Father’s Day” email from @Properties.

Too weird to not share. Here’s what the rest of it looked like.

3 hours working in Prezi… the charm of the zoom has just about worn off. It’s missing multiple key features that make it feel like more of a gimmick than a useful tool. That said, much of my frustration could be due to inexperience or trying to employ PPT techniques with a non-powerpoint tool. But I still feel like I should at least be able to group items and align/distribute equally. Also, custom fonts? what’s the deal with that? And Flash? ah, well. Here’s the Prezi.